Plurix, a Brazilian company focused on the food retail segment, acquires supermarket chains with the aim of scaling the digital business by leveraging state-of-the-art technology. As part of the business strategy, it was key to implement a digital platform capable of centralizing information from supermarket chains and distributing it to the different eCommerce Vtex of each brand.
Aguayo designed and worked on the implementation of Akeneo, a leading platform for Centralized Product Information Management (PIM). In less than 4 months, Aguayo successfully launched their part of the project. The work included:
- Definition of PIM Business Objectives
- Interviews with Stakeholders and Officials
- User profiles (Officials)
- Design of User Flow Diagrams
- PIM Architecture Identification
- Implementation and Configuration of Akeneo
- Design of Product Structure and Catalogs for Akeneo (Channels, Location, Categories, Family, Variants, Completeness, Attributes and Group Attributes)
- Population of Product content support
- Automation in Content Loading
- Identification of Users, Roles and Permissions
- Launch and Accompaniment